Rebecca Lacerda

Rebecca Lacerda is an experienced business executive, expert in Digital Retail and Marketplaces. She has extensive knowledge and experience in Search Engine Optimization, Product Strategy, Strategic Account Planning and Business Consulting. She was a SaaS Entrepreneur and a partner of an A.I. platform startup focused on Consumer Behavior prediction powered by data. Rebecca also worked at adidas and Nike, serving as a team member and leader of distinguished projects, such as World Cup 2014, Nike e-commerce launching in Brazil and adidas global Marketplace 3P business expansion. Currently she is the Head of Digital Marketplaces at Crocs for EMEA and LATAM markets.