eTail Germany Connect 2025

14 - 15 October, 2025

Estrel Berlin

Julia Paulsen

Director eCommerce Elkjop

Day 1 | 14th October

3:30 PM CASE STUDY: Catering for VIPs: How we built a personalised rewards program that has enhanced engagement and turned one-time buyers into loyal brand advocates

  • Learn how we enhanced a community-driven rewards program to boost loyalty, repeat purchases and customer connections 
  • Discover ways to create content and post-purchase experiences that turn one-time buyers into loyal brand advocates 
  • Explore the use of data analytics in tracking behaviour, measuring success, and refining strategy for evolving customer needs 


Check out the incredible speaker line-up to see who will be joining Julia.

Download The Latest Agenda