Daniel Volož

Daniel Volož

Country Manager RTB House

Day 2 | 15th October

9:45 AM CASE STUDY: Leveraging Customer Data: How to drive sophisticated hyper-personalised marketing campaigns that create a connected customer journey and differentiate your brand

  • Utilising customer data to personalise user journeys according to their individual preferences and behaviours 
  • Integrating analytics strategies to continually monitor user behaviour and feedback to refine the user experience over time 
  • Analysing context and nuances of search queries to understand your shoppers’ underlying intent and preferences 
  • Identifying trends and predicting future customer needs to stay ahead of changing expectations and improve proactive engagement

Check out the incredible speaker line-up to see who will be joining Daniel.

Download The Latest Agenda